Erik Qualman, author of Socialnomics has published a video that, we have to admit, is full of sharable insights

Here are some interesting fact that might surprise (or alarm) you!

  • 53% of millennials would rather lose their sense of smell than their technology.
  • More people own a mobile device than a toothbrush!                                                                                                  (According to our research there are about 6.4 billion cell-phone subscriptions which doesn’t mean anything and could be someone having two phone for example, the research shows that almost 5 billion people have at least one cell phone but the horrible fact is that using these statistics that we found, only about 4.5 billion people use a toothbrush.)cell_phone_stock_image-100577838-large
  • Each day 20% of the terms typed into Google have never been searched before.
  • Every second, 2 new members join LinkedIn.
  • The LinkedIn age limit has been lowered to 13 (we have to ask: why??)
  • Grandparents are the fastest growing demographic on Twitter.
  • 53% of people on Twitter recommend or hate products in their tweets.tweet
  • 93% of shoppers’ buying decisions are influenced by social media.
  • 90% of consumers trust peer recommendations – only 14% trust advertisements.
  • The 6 second vine is the new 30 second commercial.vine-on-android
  • The average person has a 7 second attention span, a second less than a goldfish.
  • Real time marketing and news jacking are becoming staples for savvy brands.
Born in Vicenza 1 March 1980, University IULM of Milan in the degree program Public relations and advertising, Founder of MyPrague app, official city guide suggest by Prague City Tourism, he manages the PR for 7 Italians singers (Toto Cutugno)