Viktoria Plzeň have installed new dugouts at their Doosan Arena Stadium and, ordinarily, that probably wouldn’t be worth noting.

However, thanks to a new sponsorship deal with Czech beer barons Gambrinus, Plzen’s new subs benches have been shaped to look like two enormous cans of lager…

“This is a joint project and I am very glad that the realization has succeeded,” said Plzen general manager Adolf Sadek.

“These seats are quite unique and I dare to say that there is no other club with them.”

The dugouts were unveiled on Thursday with a red ribbon and, fittingly, beer was poured down them to commemorate the occasion. Cheers!

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Dave Patterson is a content marketer. A writer by day and a reader by night. Coffee addict.