The latest Ipsos Perils of Perception survey highlights how wrong the public across 40 countries are about key global issues and features of the population in their country.

The key patterns are:

  • Most countries think their population is much more Muslim than it actually is – and that the Muslim population is increasing at an incredible rate
  • All countries think their population is less happy than they actually say they are
  • Most countries are more tolerant on homosexuality, abortion and pre-marital sex than they think they are
  • And nearly all countries think wealth is more evenly distributed than it actually is.

India receives the dubious honor of being the most inaccurate in their perceptions on these issues with China and the US also high up the list. The Netherlands are the most accurate, followed by Great Britain, with South Korea in third.


The Ipsos ‘Index of Ignorance’ Table
 Ranking Country  Notes
 1  India  Least accurate
 2  China
 3  Taiwan
 4  South Africa
 5  US
 6  Brazil
 7  Thailand
 8  Singapore
 9  Turkey
 10  Indonesia
 11  Mexico
 12  Canada
 13  Montenegro
 14  Russia
 15  Serbia
 16  Philippines
 17  Hong Kong
 18 Israel
 19  Denmark
 20  Argentina
 21  France
 22  Vietnam
 23  Peru
 24  Spain
 25  Chile
 26  Hungary
 27  Japan
 28  Belgium
 29  Poland
 30  Colombia
 31  Sweden
 32  Norway
 33  Italy
 34  Germany
 35  Australia
 36  Malaysia
 37  Czech Republic
 38  South Korea
 39  Great Britain
40  Netherlands Most accurate